Experience Design — with a rich synthesis of digital ecosystems, physical products and emerging technologies.
Melanie Daveid
Experience Design leader with a rich synthesis of digital ecosystems, physical products and emerging technologies.
Driven by a deep commitment to human-centred principles, I define problem spaces and translate ambiguity into future-facing concepts. I explore Speculative Design with a pragmatic, hands-on mentality — generating briefs proactively, prototyping when the patterns don't yet exist, and building executive conviction through the narrative quality of my vision.
Latest Project
Future Me
Which factors contribute to the perception of futuristic interfaces? Which sensation will futuristic interfaces evoke? This critical design project dives into the potential interactions between humans and technology within futuristic environments, employing a mixed media methodology. It's an ongoing project that has transitioned from a visual artefact to an exploration of motion and interaction, aiming at the exploration of holistic digital experiences through speculative design.
Talks & Performances
Talk and Panel Discussion• Salzburg
Opening talk & film intro: "Ich bin dein Mensch" by Maria Schrader
Audiovisual Performance • Linz
onTransform – Audiovisual Live Performance with Arno Deutschbauer
Live Moderation • Barcelona
Adobe Live Interviews with OFFF speakers Stefan Sagmeister, Baugasm, Art & Graft, Buck, Vallée Duhmael, Stuart Langfield
Nothing
Experience Design, Industrial Design Team / London
“Designing smart products that people love to interact with – every moment, every day.”
Bridging human-computer interaction and industrial design to create intuitive, functional hardware and software experiences. Interaction strategies and iterative prototyping are key to refining physical form and user behaviour.
Image: Nothing Tech Ltd
eBay
Product Management & Experience Strategy / Berlin
“Holistic experiences and human-centred strategies drive the engagement and trust of users in a thriving loyalty and rewards program.”
Developing experience improvements for eBay Plus (loyalty & rewards program), increasing engagement and customer trust.
Salzburg University of Applied Sciences
Senior Lecturer for Human-Centred Design
“Receiving endless inspiration and insights in exchange for feedback and shared experiences makes educating future technologists fulfilling”
Fostering a design-driven mindset that enables the responsible and ethical development of digital products with real purpose. Educational input on future-facing design methodologies, Speculative Design, and emerging technologies
Onefootball
Head of Product Design, User Experience / Berlin
“Football fans' passion for their team drives digital product development beyond data. It's relying on intuition, empathy, and a unified team mindset centred around a love for the game.”
Shaping the overarching experience vision and design language for native iOS/Android and web products in a high-growth sports media startup — defining end-to-end customer journeys for a global audience.
Adobe
Adobe Live Content Experience & Strategy , Germany & UK
"An open and diverse community is key to infinite creativity and personal growth."
Content strategy and experience planning for Adobe Live — a program introducing new and technologies in Creative Cloud apps through inspirational interviews and educational tutorials.
Short CV
With a strategic brand and digital product development background, Melanie embodies design leadership, having collaborated with global brands, startups, agencies and the most talented technologists and freelance creatives.
Find regular updates and work in progress on Melanie's LinkedIn profile.
eBay
Product Management & User Experience Strategy
“Holistic experiences and human-centred strategies drive the engagement and trust of users in a thriving loyalty and rewards program.”
Enabling an agile collaboration between engineering, business and marketing teams to drive the Ebay Plus loyalty and rewards program.
Salzburg University of Applied Sciences
Senior Lecturer for Human-Centred Design
“Receiving endless inspiration and insights in exchange for feedback and shared experiences makes educating future technologists fulfilling”
Fostering a design-driven mindset that enables the responsible and ethical development of digital products that serve a purpose in today’s society. Educational input on Gestalt theory and impulse workshops for experience design.
Onefootball
User Experience Design & Team Management
“Football fans' passion for their team drives digital product development beyond data. It's relying on intuition, empathy, and a unified team mindset centred around a love for the game.”
Design leadership and management of the visual design, product design, user research and user support teams. Supervision of holistic experience design decisions across platforms, applications and content areas.
Adobe Live
Live Moderation, Interviews
& Video Content Strategy
"An open and diverse community is key to infinite creativity and personal growth."
150+ hours of live moderation, interviews, educational tutorials and product presentations for and with creatives from collaborating with creatives ranging from artsy to tech disciplines. Conducted in remote settings, from the studio, and in person at events. Planning of the Adobe Live content strategy for the German and UK community.
Image: Adobe Commission
Clients
Nothing Tech, Adobe, eBay, Onefootball, Red Bull, Puma Trac & Puma Football, Austria Tourism, Federal Ministry of Finance Germany, Intermusica, Boom Library, Pastel Bicycles, Wings for Life, Chaka 2, Loop, Bureau Now...